About Vincent
Vincent is Voucherify’s AI agent for incentive campaigns. It uses the same validation logic, guardrails, and API that already power your incentives, so nothing about how your campaigns work changes. What changes is the interface: instead of building a campaign field by field in the dashboard, you describe what you want in a conversation. Every request follows the same pattern. Vincent looks at your account first, checking existing campaigns, naming conventions, and metadata schemas, so its suggestions fit what you already have. It then proposes a step-by-step plan and waits for you to review it. You can approve the plan as it is, or edit a step directly, for example, change a discount value or a date range, before anything runs. If a step fails partway through, Vincent can retry it, skip it, revise the plan, undo completed steps, or hand off to a person, instead of leaving your account in a half-finished state.Unlike Voucherify Core MCP, where API calls count toward your billing period, Vincent’s actions aren’t subject to usage-based billing or API call limits.
Activating Vincent
Vincent is currently available to a limited set of customers, with priority given to Enterprise plans. It isn’t a self-serve toggle in the dashboard yet. To request access, submit the early access form at voucherify.io/vincent, or check with your Account Manager if you already have one.What Vincent can do
Vincent handles four broad kinds of requests: setting up your account structure, checking a campaign before it goes live, building and analyzing campaigns, and answering customer questions on the spot.Configuration and setup
Ask Vincent to keep your account structure clean before you build on top of it. Vincent can review undocumented custom attributes across your account and turn them into a formal metadata schema, set up an initial schema from scratch for a newer account, or group products by category and price into a reusable product collection.Campaign creation and validation
Describe the mechanic you want, and Vincent configures it: an A/B test on a welcome incentive, a buy-one-get-one (BOGO) campaign, or a flash sale with VIP targeting, for example. Before any campaign goes live, Vincent can also run a readiness check on it, catching conflicts or missing conditions you’d otherwise find out about the hard way.Analytics and insights
Ask Vincent about performance instead of digging through a dashboard. Vincent can factor product margin into what it recommends rather than just projected uplift, compare variants within a campaign to see which one is actually driving results, break down revenue for a given time period, or find your best-performing campaigns and rebuild the logic behind them for a new one. It can also answer one-off customer questions, like whether a specific customer qualifies for a birthday discount or has an active wallet balance, which is useful for resolving a support ticket on the spot.Connecting other tools, for cross-system reasoning
Vincent can also connect to tools outside Voucherify, market and competitive intelligence sources, or customer engagement and CRM platforms, and reason across both sides instead of just Voucherify’s own data. Connecting one of these is optional, and each one unlocks a different set of scenarios. A few examples:- Competitive and market intelligence. Scan competitor promotions and turn what’s found into a campaign action: find whitespace in competitor timing ahead of a key date, benchmark discount depth or flash sale duration and adjust your own campaign to differentiate, analyze category-level competitor promotions and respond, benchmark end-of-season clearance mechanics before launching your own, or build a full promotional calendar based on the competitive landscape.
- Audience parity checks. Compare how a segment like “Gold tier” or “dormant customers” is actually defined across two systems, flag where the rules diverge, and recommend which definition should be the source of truth.
- Churn-aware win-back briefs. Pull at-risk signals from a connected customer engagement platform, then design a matching Voucherify offer, discount, validity, code pool, as a brief ready for review.
- Journey overlap and fatigue checks. Before a campaign launches, check whether the same audience is already being targeted elsewhere that week, across other campaigns or channels, and get a recommendation to delay, exclude a group, or merge messages.
- Consent checks before a send. Confirm the planned channel is actually allowed for that audience under current consent settings, before anything goes out.
See it in action
Two examples show what a Vincent conversation looks like end to end, from a question to a live campaign. Responding to a competitor promotion. Ask Vincent to scan competitor promotions ahead of a key date, and it returns a breakdown of each competitor’s discount range, offer type, and overall strategy, closing with a short summary of the competitive picture. Ask it to plan a response, and Vincent checks your existing campaigns and product collections first, then proposes a few response strategies, for example a tiered spend promotion, a BOGO with free shipping, and a loyalty member exclusive, each with a stated goal and a reason it should work against what competitors are doing. Before building anything, it asks a few clarifying questions: which product category, coupon codes or auto-applied promotions, which dates, and which audience. Editing a plan before you approve it. Ask Vincent to create a promotion restricted to a segment that doesn’t exist yet, for example “VIP Shoppers”, and Vincent proposes a definition for it rather than guessing silently, then lays out an execution plan: create the segment, create the campaign, add the discount tier, and set the validation rule. You can edit any step’s parameters directly in the plan, and once you do, the approval button relabels from Approve and run to Approve edited plan, alongside a Discard plan option that’s available throughout. Change the discount percentage or the spend threshold, and Vincent flags anything in the step’s own description that’s now out of sync with your edit, so you can update the wording along with the number.Current limitations
Vincent is early in its rollout, so it’s worth knowing where the edges are before you rely on it.- Access is limited. Vincent isn’t generally available yet. It’s rolling out to selected customers, with Enterprise plans prioritized.
- Write actions need your approval. Vincent reads account data freely, but it can’t create or change a campaign, rule, or other data without you confirming the action first. Nothing goes live on its own.
- Cross-system use cases depend on what’s connected. Competitive benchmarking, audience parity checks, and similar scenarios only work once the relevant external tool is connected. Without one, Vincent still works, just without that layer.
- Complex calculations are estimates, not guarantees. For scenarios involving multiple earning rules, tiers, or mappings, treat Vincent’s output as a strong starting point and verify it before treating it as final.
- It’s still evolving. As an early-access product, functionality, prompts, and supported use cases may change as the rollout continues.
Troubleshooting and feedback
Vincent is still under active development, and we’d love your feedback to help shape it. If something doesn’t work as expected, or you hit a gap in what Vincent can do, let us know. Contact Voucherify support or your Account Manager.Disclaimer
Vincent is an early-access AI agent, and its setup, configuration, and outputs are provided “as is” and without warranties. If you have questions or need support, reach out to our team, we’re here to help.Related features
If you want to go deeper on how Vincent works, or connect other AI tools to your Voucherify data, these related resources cover it.How Vincent works under the hood
How Vincent works under the hood
Vincent runs on a plan, approve, execute, recover workflow built with LangGraph. It connects to two separate services: one for reading account data, and one for writing changes once you’ve approved them. This separation is what keeps read access unrestricted while write access always waits for a human decision.
Voucherify Core MCP
Voucherify Core MCP
If you want AI tools other than Vincent to read your Voucherify data directly, for example inside Claude Desktop or Cursor, see the Voucherify Core MCP guide.